Glow in Seoul
Start plan

Snapshot 2026-07-31

Korean creator picks

What Korean beauty creators actually use — counted from 7,626 videos, 129 creators, snapshot 2026-07

939 products passed the export gates. 939 have an English detail page. Each English name sits next to the Korean name. A translated name is an unofficial English name.

Methodology90-day movers

Categories

Labels

Non-sponsored means the creator said the mention was not a paid advertisement, or said they bought the product themselves (sponsorship status self_purchased or no_paid_ad_stated).

Mention labels are a separate count. The words below are the stored mention tags. The organic tag is not the non-sponsored creator count.

  • organic
  • paid ad
  • gifted / PR
  • commerce
  • unknown

Brands

A brand is listed once one product has an English name. A brand page opens when at least two products have an English name.